CRM Integration & Automation

Your CRM, Supercharged
for Solar & Renewables

Stop losing leads in spreadsheets. We connect your marketing directly to your CRM — every enquiry captured, scored, and routed to the right person in seconds. Zero manual entry. Maximum speed.

120+ CRMs Integrated
2 min Avg Lead Response
68% Lower Cost Per Lead
0 Manual Data Entry
0% Reduction in Cost Per Lead
0 min Avg Automated Lead Response
0+ CRM Integrations Built
0% Automated Lead Capture

Every Lead. Captured.
Automatically.

The average solar company loses 40% of its leads to slow follow-up or manual errors. We fix that by wiring your marketing directly into your CRM.

Whether you use HubSpot, Salesforce, GoHighLevel, or a bespoke system — we map every lead source, build automated routing rules, and set up nurture sequences that work while your team sleeps.

The result: every enquiry gets an immediate, personalised response, lands in the right pipeline stage, and is followed up on the right schedule — without a single person lifting a finger.

Instant Lead Capture

Every web form, ad, and call tracked and pushed to your CRM in real time.

Smart Lead Scoring

Leads ranked automatically by budget, intent, and product type — your hottest prospects surface first.

Automated Nurture

Email and SMS sequences that educate and warm leads until they are ready to buy.

Connect My CRM
Forged CRM — Live Lead Feed

↑ Live demo — leads flowing into your CRM in real time

2 min Avg lead
response time

We Work With
Your CRM

We integrate with the most popular CRM platforms used by solar and renewables businesses — and build bespoke connectors when needed.

Salesforce

Enterprise-grade Salesforce integration for larger solar businesses and commercial renewable energy developers. Full Flow Builder automation and custom object mapping.

  • Custom object & field mapping
  • Flow Builder automation
  • Lead-to-opportunity routing
  • AppExchange integration support
Learn More →

GoHighLevel

The all-in-one platform favoured by solar lead generation agencies. We build full GHL sub-accounts with funnels, pipelines, and automated follow-up sequences pre-configured for renewables.

  • Sub-account build & configuration
  • Funnel & pipeline setup
  • SMS + email automation workflows
  • Calendar & booking integration
Learn More →

Custom & Bespoke CRMs

Using a niche solar CRM, a bespoke system, or something built in-house? We build custom API connectors and Zapier/Make workflows to integrate any system with your marketing stack.

  • REST API & webhook integration
  • Zapier / Make (Integromat) flows
  • Spreadsheet-to-CRM migration
  • Full data audit & mapping
Discuss Your Setup →

Zoho CRM

Cost-effective Zoho CRM integration for growing solar businesses. Workflow automation, lead scoring, and module customisation tailored for the renewables sales cycle.

  • Module & field customisation
  • Blueprint workflow automation
  • Lead scoring rules setup
  • Zoho Campaigns integration
Learn More →

Pipedrive

Visual pipeline management set up for solar sales teams. Custom stages, automated activities, and real-time deal tracking from first enquiry to signed contract.

  • Custom pipeline stage design
  • Activity & reminder automation
  • Web form & chatbot integration
  • Sales performance reporting
Learn More →

Everything Your CRM
Needs to Perform

Our CRM integration service covers the full stack — from lead capture through to pipeline reporting — so nothing falls through the cracks.

Lead Scoring & Routing

Automatically score every lead based on property type, budget, intent signals, and source — then route to the right rep or pipeline stage instantly.

  • Custom scoring model build
  • Geographic territory routing
  • Round-robin & priority assignment
  • Instant Slack / email notifications

Pipeline Reporting

Real-time dashboards showing lead volume, pipeline velocity, conversion rates, and revenue forecasting — so you always know what's working and what needs fixing.

  • Live deal pipeline dashboard
  • Source attribution reporting
  • Monthly strategy reviews
  • Revenue forecasting

Your CRM Integrated
in 4 Steps

From discovery to live automation — most CRM integrations are up and running within a week.

01

Audit & Connect

We audit your current lead sources, data structure, and CRM setup — then connect every channel to a single source of truth.

02

Map & Configure

Pipeline stages, lead fields, scoring rules, and routing logic are mapped to your exact sales process — no generic templates.

03

Automate

Nurture sequences, task assignments, notifications, and follow-up reminders are all automated — tested end-to-end before going live.

04

Report & Refine

Live dashboards go up on day one. Monthly reviews identify pipeline bottlenecks and automation improvements so your CRM keeps improving.

What Happens When
Your CRM Actually Works

★★★★★

"Before Forged, our leads were going into a spreadsheet and half of them were never followed up. Now every enquiry hits HubSpot instantly, gets a text within 2 minutes, and our close rate has gone from 12% to 28%."

Rob T.
Operations Director, Bright Solar Group
★★★★★

"The GoHighLevel setup Forged built us is incredible. Our solar leads get an instant quote request, a follow-up SMS 10 minutes later, and a booking reminder the day before. I haven't manually followed up a lead in 4 months."

Karen H.
Director, EcoHome Installations
★★★★★

"We had Salesforce but nobody was really using it properly. Forged rebuilt the whole thing around our solar sales process. Now I can see exactly where every deal is, and the pipeline reporting saves me 3 hours of reporting a week."

Dan M.
MD, Meridian Renewables

Connect Your CRM.
Close More Solar Deals.

Book a free CRM audit and we'll show you exactly how many leads you're currently losing and how to plug the gaps — no obligation.

Book Your Free
CRM Audit

Tell us what CRM you use and what your current lead process looks like. We'll come back with a clear plan to fix the gaps.

Platforms We Support HubSpot · Salesforce · GoHighLevel · Zoho · Pipedrive · Custom
Time to Go Live Most integrations live within 5–7 working days
Email Us hello@forgedmarketing.co.uk

No obligation. We'll respond within 24 hours with a clear action plan.